crisis communications – Detavernier Strategic

Jo Detavernier speaks at PRSA Houston PR Day

Jo Detavernier will speak about evidence-based crisis communication at PRSA Houston’s PR Day.

The annual edition of PRSA Houston’s PR Day will take place on 22 November this year. At this event, public relations and communications professionals of all levels and from all industries gather together during one day to learn from one another.

PR Day 2023 will be held at Hotel Zaza in Houston’s Museum district. Anyone who is interested in attending (PRSA membership is not required) can register on this page.

Focus areas of the 2023 PR day include communications strategies and tactics, digital content trends and best practices, reputation management, and crisis communication. Jo Detavernier will talk about the latter topic – in his lecture he will elaborate on what evidence-based crisis communication looks like and how practitioners can apply an evidence-based approach in all of the work they do helping organizations prepare for and communicate in crises.

Anyone who is interested in evidence-based crisis communication will find more information on the topic in Jo Detavernier’s contribution to the recently published second edition of the Handbook on Crisis Communication.

Jo Detavernier will talk about how crisis communications can become evidence-based at the upcoming Crisis Comms Mastery virtual summit.

From March 24 until March 26, crisis communications experts will once more share their insights on how to prepare for, respond to and resolve a crisis like a PR master. From having the right tools, to getting a rock-solid crisis plan in place, to managing the story, attendees will learn how to make their brand or client ready to weather any storm.

The Crisis Comms Mastery virtual summit is organized by Agility PR Solutions. Attendance is completely free. Among the speakers at the previous edition of the Crisis Comms Mastery virtual summit are Melissa Agnes, Deborah Hileman, and Brad Phillips

Jo Detavernier’s session will revolve around how crisis communications specialists can make their profession a truly evidence-based one through the application of insights from the behavioral sciences, but also by embedding and nurturing a culture of evidence-based practice in their organization.

Anyone who is interested in registering, can do so here.