A crisis is a “moment of truth” for brands where how a company communicates in and on a crisis will be scrutinized just as much as how a company came to be responsible for the crisis in the first place. By preparing for eventualities, companies will protect their brands when a crisis occurs.

Among the services we offer are:

• Production of crisis communications manuals
• Audits of existing crisis communications manuals
• Design of crisis communications templates (notification letters, press releases)
• Crisis focused media training
• Crisis communications exercises (walkthrough exercise, desktop exercise, full-blown simulation, drill)