We help B2B brands increase their share of voice through valuable content that generates demand and builds their brands on owned, earned and paid media.
Strategic and tactical acumen, an extensive media network, and a data-driven and methodical approach to campaign design and measurement form the main ingredients of our success.
B2B companies that are looking to lift their approach to PR will find in Detavernier Strategic Communication a trustworthy partner.
Bar none, Jo Detavernier is of the most dedicated, committed, and talented communications and press relations professionals I’ve ever worked with.
Brooke Christopher
Head Of Marketing, Pelco By Schneider Electric
Our Services
From media relations to blogging to paid social media campaigns and more, we are a one-stop shop for your B2B PR needs.
Public Relations
Product PR and other campaigns run through our multimedia newsroom raise awareness and create demand in business and trade media.
Content Marketing
We ideate and produce website copy, blog posts, white papers and other owned content that help clients build their brands and generate demand.
Thought Leadership
We strategize and plan B2B thought leadership campaigns that put our clients’ expertise in front of their buyers while speaking directly to their problems, needs, and concerns.
Corporate Communications
We communicate about corporate news and conduct other brand communication. We also provide influencer and/or analyst relations and counsel on corporate sponsorships.
Digital + Social
We conceive, plan and execute on digital (display and search advertising) and social campaigns, either organic, paid, or a mix of both, often as part of an integrated public relations campaign.
Brand Strategy
We audit B2B brands through stakeholder conversations and media analysis (among others), and help companies define key brand building blocks such as brand promise, values, personality, and brand icons. We also advise on B2B brand purpose and corporate activism.
Crisis Communications
We help companies prepare for crises through the drafting of crisis communications manuals, simulations, desktop exercises and drills. We assist companies in real time when they are hit with a crisis. We also assist with issue monitoring and management.
Media Training
We prep spokespeople for media interviews through training sessions that cover both message design and delivery, a look at how media products are made, and customized simulated interviews.
Trusted by
A few clients we have served.
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Handbook of Crisis Communication
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