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Partnerships

Detavernier Strategic Communication announces partnership with Expandify

Detavernier Strategic Communication will provide exclusive content to Expandify’s Make It Big in the USA program. Agency clients can participate at a discounted rate.

Expandify, based in Menlo Park, CA, counsels European companies on their go-to-market strategy in the United States. The firm is led by Sophie Boutelegier, who recently spoke with us in this interview..

The Make It Big in the USA program is a three-month initiative that guides businesses through the nine steps required to succeed in the American market. Entrepreneurs and marketing managers learn how to prepare their organization, build a robust expansion strategy, and implement that strategy in a fast and efficient manner.

Detavernier Strategic Communication provides exclusive content to the program on how companies can promote their products and services in the U.S. market. Participants also receive a discount off the regular price for our services.

The first cycle is scheduled to begin on May 4.

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Corporate communications Featured post

Open media training in Austin

On May 28, Detavernier Strategic Communication will organize an open media training with camera crew at Capital Factory in Austin.

Participants will learn:

  • how to prepare for media interviews (message maps, Q&As, and tough questions among others)
  • how to deliver interviews (covering both verbal and non-verbal delivery with special attention to techniques such as bridging, headlining, and flagging)
  • how to follow-up after interviews

Delivery techniques taught will be current and evidence-based, giving participants a privileged view on the latest insights that the behavioral sciences spokespeople have to offer.

Registering is easy and can be done through clicking on this link. PRSA members and non-profit executives receive a discount.