Categories
Partnerships

Detavernier Strategic Communication partners up with Expandify

Detavernier Strategic Communication will provide exclusive content to Expandify’s Make it Big in the USA program. Agency clients can participate at a discount.

The Menlo Park, CA based Expandify counsels European companies on their go-to-market strategy in the United States. Expandify is led by Sophie Boutelegier who recently gave us this interview.

The Make it Big in the USA program is a 3-month program in which businesses are guided through the 9 steps they need in order to succeed in the American market. Entrepreneurs and marketing managers will learn how to prepare the business, build a powerful expansion strategy and implement their strategy in a fast and efficient way.

Detavernier Strategic Communication provides exclusive content to the program on how companies can promote their products and services in the American market. Our clients are also offered a discount off the regular price.

The first cycle is scheduled to start on May 4.

Categories
Corporate communications Featured post

Open media training in Austin

On May 28, Detavernier Strategic Communication will organize an open media training with camera crew at Capital Factory in Austin.

Participants will learn:

  • how to prepare for media interviews (message maps, Q&As, and tough questions among others)
  • how to deliver interviews (covering both verbal and non-verbal delivery with special attention to techniques such as key bridging, headlining, and flagging techniques)
  • how to follow-up after interviews

Delivery techniques taught will be current and evidence-based, giving participants a privileged view on the latest insights that the behavioral sciences spokespeople have to offer.

Registering is easy and can be done through clicking on this link. PRSA members and non-profit executives receive a discount.